Strengths Variety of planes/ excessive assets East coast dominance Financial recognition of instability Customer satisfaction Competition New CEO Weaknesses Excessive assets High overhead Unprofitable flights Grew too fast Location of hubs Resignation of CEO Poor employee morale Bankruptcy Poor customer service Non aggressive competition Breakdown of merger with United No contingency plan or vision Plane…
Business
US Airways Swot Analysis
Strengths Variety of Planes US Airways owns a variety of planes: 767s, 737s, and 727s, A330s, and A320s (22). The variety of aircrafts allow for more flexibility, versatility, mobility in passenger load options, and operating costs. A wide variety of planes provide the flexibility of matching the load capacity with the area of demand. The…
Applying Jim Collins’ Good to Great to Human Service Organizations
I found Jim Collins’ bestseller Good to Great to be an interesting, surprisingly-applicable book for social workers. I began reading the book with a slightly cynical attitude, which I admittedly struggle with when reading about or discussing information related to Big Business. My pessimistic attitude was unwarranted, though, and in this book I found helpful…
Time Warner Company Analysis
Calling Time Warner a media giant is an understatement along the lines of pointing out that Shaquille O’Neal is a large man. Time Warner is the biggest media firm the world has ever known, and much like the afore mentioned NBA superstar, is growing larger everyday. Naturally, Time Warner has not always been a massive…
Coca-Cola and Pepsi Cola: A Web Marketing Comparison
Two of the largest and most profitable corporations in the United States are the Atlanta, Georgia based Coca-Cola Company and the Purchase, New York based Pepsi Cola Company, which is now referred to as PepsiCo by the company. Both Coca-Cola and PepsiCo invest tens-of-millions of dollars per year in worldwide marketing campaigns. By visiting their…
Robin Hood SWOT Analysis and Strategy Recommendations
Robin Hood’s main problem was the increasing size of his band. Initially, he had hoped that strength lay in numbers and the more Merry men he had, the better it would be for him to effectively fight against the sheriff’s administration. He did not put enough thought into curbing the number of people being recruited.…
History of Public Relations
In the United States, Public Relations dates back to the Revolutionary War. The strategies and tactics used to swell the ranks of patriots dedicated to the Revolutionary cause and staging of the Boston Tea Party are examples of early public relations. President Thomas Jefferson first used the term “public relations” in 1807. In his “Seventh…
Advertisements of the 1920’s, 1940’s, 1960’s, and 1980’s
Throughout the years, companies have used advertising as an outlet for selling their products. Though the campaigns, audiences, and messages behind the advertisements may have changed over time, the ultimate message has not, and that is generally great value for a low cost. The companies that design the ads have one interest in mind, and…
Researching Economy, Nonprofit Arts and Culture in Philadelphia
The city of Philadelphia has been known for several years as the “Athens of America”. The city comprises a rich tapestry of cultural ground – art, music, theater, dance etc. Today Philadelphia has stretched its wings and with the expansion of Broad Street’s Avenue of the Arts, one can see that the artistic aspects of…
Sleazy Credit: Providian Financial subprime ethics
By now consumers should not be surprised to hear that another large company has taken advantage of its customers and has used unethical business practices. As of late, it almost seems normal to be unethical in the business world. Presently, the most popular story concerning corporate fraud is Enron. Enron used an accounting style that…